Brand IdentityCharacter DesignRetail
Liquor Stop
Brand identity & character design for a liquor shop
The Context
Liquor Stop is a liquor shop in Bangalore that came to us to rebrand. We took the opportunity to build an identity system that would ask people to stop and catch their breath. Stop, and live their life.
Just one stop to chill. Just one stop for friends. Just one stop to go wild! Just one stop to let go. Just one stop to be yourself.
Just one stop. And just one visual.


The Characters
We expanded universal signage systems into a set of characters the brand can own, to spark delight and tell stories.



Branded Assets
Branded assets strengthen the brand image, supported by a distinct photography style.





Brand Touchpoints











